Published on February 5th, 2014 | by Igal Stolpner

My First Post

For the past 15 years, since I was 14, I’ve been dealing with websites: Building them, optimizing, generating traffic, and monetizing them. Of course, only much later-in my 20s it became more serious and I realized that it’s actually possible to make a career out of this hobby.

The online world changed a lot in the past 5 to 10 years and sometimes it almost seems like it changes on a monthly basis, you know what? it actually does.

For the past 6 years, since it was establishment, I’ve been working for (previously known as and during that period I had a chance to deal with most aspects of today’s online world: content; local & international, social media & communities, affiliate marketing, product & project management, user experience and landing page optimization, paid Search, and SEO; Technical and not, local & international, from Google, through some others and to Yandex and Baidu.

In this blog I will share some of the most interesting things we deal with and come up with, so stay tuned!

Hope you’ll enjoy, share, and come back.


About the Author

is the VP Growth at, a financial markets platform with 31 localized web editions, 100M monthly sessions and over 1 billion monthly pageviews. I joined the company as the first employee in 2007, and was the Head of SEO until 2014. While SEO is still the biggest part of who I am, today my team and I handle PR, branding, Social Media, Email, Data, and everything around Growth Hacking. I'm passionate about web product, mobile, tech and UX. In my spare time I'm an Affiliate Marketer, love Travel and Music, but before everything else I'm a family guy.

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